Heather AndersonWhen CU Times posts stories on social media, we like to tag credit unions mentioned in the story whenever possible.

At least once a week, I’m shocked to discover there are still credit unions – even large ones – that aren’t using social media.

I recently participated in a webinar that explored how financial advisers can use technology to reach different generations. During my research, I uncovered some eye-popping statistics about how commonplace social media use has become among all generations. The absence of a credit union on social media can no longer be blamed on out-of-touch baby boomer executives who don’t understand its value.

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