Scott Montgomery, chief technology officer for the cybersecurity firm McAffee, told a cybersecurity meeting in Washington that the numbers of consumers being involved in data breaches has begun to numb both consumers and retailers.

“When you think of the numbers of consumers who have been impacted in some of the really big breaches like Target, and the numbers of breaches, I think consumers are starting to become numb to them,” Montgomery told the audience attending In Digital We Trust, a seminar on cybersecurity offered by Bloomburg Government and Visa. “And after a while it gets to be part of the costs of doing business.”

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