Sarah CookeCredit unions have alot to gripe about between the NCUA and CFPB and interest rates.However, like that friend who does nothing but complain, it's timeto step back and see what you can do for yourselves. I profferthree keys to credit unions' success that are under yourcontrol.

During the recent White House Cybersecurity Summit, MasterCard discussed itspartnership with the $7.3 billion First Tech FCU for biometricsdevelopment. The new service will identify consumers by acombination of biometrics technologies, including voice and retinalscans, to verify point of sale and remote purchases. As if thetechnology weren't sexy enough, a major card firm chose to workwith a credit union to make these breakthroughs! Huge victory! Wayto go First Tech FCU to prepare and create this opportunity for yourcredit union, but also represent credit unions in a very tech savvyrole! And in creating this opportunity, it is presented at theWhite House Cybersecurity Summit, where credit unions were held inthe same regard as massive players, such as Apple,Walgreens and PayPal! The status of the event practicallyguaranteed news coverage to reach members and nonmembers alike!Attended and addressed by the president of the United States noless! I don't like exclamation points, so can you tell I'm excitedabout this!!!!!!!

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