Chuck SulerzyskiCHICAGO—Culture eats strategy for lunch.

Chuck Sulerzyski, president/CEO of the $2.6 billion Peoples Bancorp used that quote from management guru Peter Drucker to open his session at BAI Retail Delivery Thursday morning. The session was titled "Positioning Community-Based Banking Organizations to Win" and was part of the community banking track.

"Strategy is the least relevant part of what we all do," Sulerzyski told the audience. "Execution is much more critical than strategy. Culture – what your folks say to clients when nobody's looking – is much more important than strategy."

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