Self-service banking through digital channels will be a major beneficial influence on the role and design of the branch of the future, according to a new study and guide unveiled this week by the ATM Industry Association.
“Best Practice in Branch Transformation offers an inside look at trends in 21st century bank branch strategies to meet the challenges of multi-channel convergence in our era of customer owned devices co-existing with traditional self-service terminals and rapidly changing branches,” ATMIA CEO Mike Lee said in a press release announcing the study.
Authored by international banking consultant David Cavell, the detailed manual discusses specialized branch types, staffing issues and new branch design.
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