America First Credit Union this week introduced a customizablecredit card concept called Picture Perfect Visa, which allowsmembers to personalize the photo on debit/credit cards and to sharethe pic on social media.

The $5.9 billion institution in Riverdale, Utah, now invitesinvites its 618,000 members to log in to online banking accountsand upload a digital photo taken with a smart phone.

Members also can share their customized images on Facebook,Twitter and Pinterest, the credit union said.

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