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On Tuesday, Sept. 24, Don Peppers, an author of several books on customer centric strategies was the keynote speaker at the CUNA Mutual Group’s one-day, complimentary symposium in Tampa, Fla., that focused on credit union member centricity.

“Ten years ago, no one would have predicted cell phone maker Nokia would become the world’s leading camera retailer,” he told more than 100 credit union attendees. “And credit unions could similarly position themselves as leaders in the financial services industry 10 years from now, customer centricity.”

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