Recent figures suggest that consumers are back to buying vehicles at a pre-recession pace – sales this year have already surpassed 15 million, with May producing the highest sale figures in six years.

Not only are consumers buying vehicles, but their shopping habits are changing, with the Web now the most influential source. A recent study by AutoTrader.com has shown that car shoppers are becoming more and more likely to use the Internet to find out about a particular car, while a survey of buyers in the used car market found that 76% of used-car buyers say they use the Internet in the car-shopping process, up from 71% in 2011.

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