For Rebecca Reynolds Lytle, senior vice president of lending atSan Francisco Federal Credit Union, truly effective leadershipboils down to doing the right thing and treating others as youwould like to be treated.

“I get a thrill being able to make a positive difference in thelives of others and to be in a position to help someone whether amember or co-worker is very satisfying,” said Reynolds Lytle. “As Italk to folks here as we work on solutions, I always ask what's theright thing to do and tell them there's our answer.”

As she dreamed of going into business with her CPA father, thelatest Women to Watchrecipient got her start in financial services in high schoolworking part time on “the dark side” at a bank.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.