For all the right reasons, the $74 million Northeast FamilyFederal Credit Union of Manchester, Conn., is putting its CEO upagainst the wall.
It all happens Aug. 31 and for a $5 donation participants aregiven a piece of duct tape to strap Joanne Todd against the wall inthe credit union's main office. The job is done when Todd isable to stick to the wall without support of astool.
“This was a fund-raising idea we saw at one of our schools and Ithought why not try it at the credit union,” said the6,400-member's marketing director, Fred Brown.
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