Small screens are coming to a branch near you. That is a top line trend where, suddenly, digital, Internet-connected flat screens are transforming the in-branch experience and, said some credit union experts, it's just in time.

"Ours is an increasingly visually oriented society," said John Worthington, a senior vice president at $6.7 billion Security Service Federal Credit Union headquartered in San Antonio, "We don't read brochures anymore. We will look at digital displays."

Enter the flat screens that are showing up in an expanding list of credit union branches. "Credit unions have been early adopters of this technology," said Jim Kueneke, an executive vice president at NewGround, a St. Louis-headquartered digital signage company that specializes in financial services. "Within three years just about every credit union will have digital displays in some manner, shape or form," predicted Kueneke.

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