The $28 million, 4,000-member Old Ocean Federal Credit Union inOld Ocean, Texas, plans to convert to the CU*BASE core processingsystem through CU*South of Fairhope, Ala., the CUSO and creditunion said.
|Operational efficiencies, the ability to grow member relationsand working with a CUSO were cited in the decision. “A keycomponent of our credit union's strategic plan is to find betterways to connect with our members,” said Old Ocean CEO TerrySettle.
|“The credit union understood the importance of frequent,personalized contacts with their members. We presented amulti-layered marketed strategy, using built-in tools such as …core data analytics, and tiered member services that use acombination of member rewards and relationship pricing to encouragemembers to grow their involvement with their financialcooperative,” said CU*South CEO Leo Vaulin.
|Old Ocean FCU currently is a Fiserv CUSA customer, according tothe Technology Survey from Callahan & Associates.
|More than 200 credit unions now use the CU*Answers coreprocessing system from CU*Answers of Grand Rapids, Mich. CU*South is part of thecuasterisk.com network.
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