Economics as incentives and strategic leadership will be the topics of the keynote speakers at NAFCU's 45th Annual Conference and Exhibition, set for July 24-28 at the Gaylord Opryland Resort and Convention Center in Nashville, Tenn.
They are Stephen Dubner, bestselling co-author of Freakonomics: A Rogue Economist Explores the Hidden Side of Everything, and Tim Harrington, president of T.E.A.M. Resources, a strategic planning and training consultancy for financial institutions.
Dubner will speak on how to understand economic incentives as essentials for increasing membership and loyalty and understanding the right products and services to develop.
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