Locals are abuzz over Northwest Federal Credit Union's new Webb Drive branch.

"We were in the car driving to the site of where our new Gainesville, Va., branch would be located and in trying to find Webb Drive, we kept asking what's on Webb," said Karyle Thornton, vice president of marketing at the Herndon, Va.-based credit union.

That simple question ended up sparking the $2 billion credit union's "What's on Webb" campaign.

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