After experiencing a slight dip in 2010, credit unions are leading the pack when it comes to customer satisfaction, according to the American Customer Satisfaction Index.
In its annual report released Dec. 13, ACSI said credit unions are at an all-time record high when it comes to overall satisfaction.
The report's respondents said they are more satisfied than ever before with credit unions, as the industry's score soars 8.7% to 87 on a scale of zero to 100, which is the highest score ever reached by any of ACSI's 47 industries, the index showed. In just one year, credit unions have tripled their ACSI lead over banks.
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