Mortgagebot's PowerSite integrated point-of-sale loanapplication and customized website solution is now being offered tothe more than 1,000 credit union customers of CU MembersMortgage.

PowerSite allows each credit to present an online mortgageapplication that matches the look and feel of the institution'scorporate website, the companies said.

“Our partner credit unions have told us that the transition fromtheir website to the new application looks as if we've used theexact Web designer that created their own credit union webpage,”said Linda Clampitt, senior vice president at CU Members Mortgage in Dallas.

The loan application interface is easy to use for the member andalso allows lending staff to track activity simultaneously tobetter serve members, the companies said.

Minimal administration and increased conversion rates result ascredit union staff finds it easier to analyze and pursue droppedloan applications, Mortgagebot President/CEO Scott Happ said.

“Mortgage lenders, and especially credit unions, which are oftensmaller and leaner staffed, often require technology that non-ITstaff can manage and oversee,” Happ said.

CU Members Mortgage provides comprehensive mortgage services andsaid it now originates more than $2 billion in loans each year andhas a portfolio of more than $14 billion.

Mequon, Wis.-based Mortgagebot said it has now created mortgagewebsites and integrated multi-channel solutions for more than 1,000credit unions and banks.