International Credit Union Day proved to be a great day forcredit unions to further leverage the Bank Transfer Day movement.
The $454 million Shell FCU in Houston launched a consumer fight backvideo on YouTube. Touting “We want your business, not fees” thevideo directs viewers to its microsite, whereconsumers can learn about the many ways the Texas credit union canhelp them save on loans.
Meanwhile, the $3.4 billion PSECU in Harrisburg, Pa., also used the day to kick off acampaign encouraging consumers to join the movement away fromnational banks.
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