The $834 million Unitus Community Credit Union recentlygenerated quite a bit of community buzz with its pop-up branch at amall in hometown Portland, Ore.

Created as part of the pre-opening festivities planned prior tothe sgrand opening of the new branch at Mall 205, the tent wasdesigned to resemble a Unitus branch complete with staffers armedwith iPads ready to check in attendees.

“So instead of standing in line for a long period, people hadthe extra time to enjoy food and beverages and to mingle with radiostation personalities,” said Brett Wooden, business developmentmanager. “It also gave our staff an opportunity to take everyone ona virtual tour of Unitus' services, including Total Finance andUOnline.”

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