Thank you for sharing!

Your article was successfully shared with the contacts you provided.

Pulling out all the stops to enhance its Northern California profile, the $3.7 billion Patelco Credit Union rolled out simultaneous marketing campaigns Tuesday, one on a “trust your CU” theme and the other spontaneous cash giveaways using a “Patelco Pays Your Way” pitch.

Dig Deeper

Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2019 ALM Media Properties, LLC. All Rights Reserved.