I’m in shock. On our youngest daughter’s birthday next month, my wife and I will officially have two teenage daughters in our house. That’s right, a house full of teenage girls. Once that reality hit my personal life, I started thinking about what teenagers mean to me professionally. And not just teenagers, but the entire Generation Y group.

According to Strauss and Howe, the leading demographers of our country, Generation Y comprises those born between 1982 and 2003. So they are currently between the ages of 7 and 28. The reality is if credit unions don’t reach this age segment our movement will die.

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Peter Westerman


Credit Union Times

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