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For some credit unions, it continues to take a whole lot of arm twisting to prove that offering trust services to their members is really worth the effort and time commitment needed to see a steady return on investment.

The fallout from the recession coupled with the alignment of other factors may have led to an increased urgency for credit unions to reconsider trust services, according to a new report from the Filene Research Institute. “Credit Union Implications of Living Trusts” offers a quantitative look at trends in trust creation and detailed breakdowns of who is most likely to open trust accounts.

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