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One thing I consistently hear from credit unions is they just can’t keep up with social media sites which then makes them hesitant to leverage social media at all. And for those not engaging in that space fairly often, it’s a fair assessment. There seems to always be some new big thing that seems to then fade away fairly quickly (Second Life? Friendster? Will MySpace soon be on that list?). However, blogs have become as ubiquitous as websites, email or chat rooms.

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