WAILEA, Hawaii — Bill Sheedy, president of North America for Visa Inc, said credit unions have grown in stature with the No. 1 card brand.
Sheedy told credit union and CUSO executives attending PSCU Financial Services annual Member Forum that Visa's most recent statistics showed that credit and debit cards issued by credit unions were responsible for 10% of its sales volume and that, when aggregated, credit unions represented the fourth largest Visa issuer in the U.S.
This means CUs have an important role to play both in Visa's ongoing operations as well as in special projects, such as the brand's work to defend card interchange from legislative and regulatory attacks, he added.
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