Of the more than 3,400 members of Truliant Federal Credit Union recently surveyed about where the economy is headed, half said it has a long way to go to recovery.
The $1.2 billion credit union asked members do they feel the economy is bouncing back. Twenty-three percent said yes and 23.5% said no. Nearly 54% felt the economy has "a long way to go."
"More than half of the respondents indicated that they feel the economy has a long way to go, which could be an indicator that some of our members might need a little extra help," said Marc Schaefer, president/CEO of Truliant in Winston-Salem, N.C.
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By asking follow-up questions and diving deeper in to the data, Schaefer said the credit union can create products that help our members build their financial foundation. As an example, Truliant is rolling out a more detailed financial planning process for members in September.
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