California credit unions turned up the big winners in a virtual award ceremony for the 2009 "Best of MAC" competition conducted by the Marketing Association of Credit Unions.
In an association first handled via the internet and announced Thursday, MAC said CoastHills FCU of Lompoc won first place with its "Deals for All Wheels" campaign in the MACQUEE competition.
Scott Coe, senior vice president-marketing, accepted the award for his CU. The other three MACQUEE finalists were FAA First FCU, Los Angeles; Pacific Service CU, Walnut Creek and Valley First CU, Modesto.
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