FEDERAL WAY, Wash. -- The Biz Kid$, becoming more grown up after two years of industry promotion on public TV, head into a third season in January with new enthusiasm generated for the financial literacy show.

"We're very pleased to get the continued financial support from our credit union backers and we're even more pleased to see how many PBS stations have picked up the show and how many schools and teachers are using the episodes and curriculum in the classroom," said RoxAnne Kruger, the lead coordinator on BizKids since 2006.

Kruger, senior vice president of the Washington Credit Union League, has been the chief BizKid$ spokeswoman for trade groups and the National Credit Union Foundation in fundraising and promoting the show as well as coordinating production of the 26 episodes aired since last year on Public Broadcasting System stations. Industry contributions since March 2006 have now topped $6.3 million.

"Our producer confirmed last week that moving into season three, Biz Kid$ will be broadcast in all 50 states, with 323 of the nation's 343 PBS stations. And that means we have a carriage of an estimated 118 million households with access to the TV program," said Kruger.