ARLINGTON, Va. — Ignore the balmy temperatures and late-summer sun. Card processors say this is the time credit unions should be preparing their card options for this year's holiday season.

"People often don't realize that the holiday season in terms of preparations and gift purchases runs from end of October to the end of December," explained Jeff Falk, director of product development for The Members Group, the card processor affiliated with the Iowa Credit Union League.

TMG offers a suite of different prepaid cards through its Atira brand and, as expected, has begun to focus on its gift cards and to help its credit unions prepare for the holiday season.

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