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LAKE JACKSON, Texas — Young & Free is hitting the Lone Star state courtesy of Texas Dow Employees Credit Union.

Developed by British Columbia-based Currency Marketing and made popular by Common Wealth Credit Union, Alberta, Canada, Young & Free is a financial management package designed to engage 19- to 25-year-olds toward effectively managing their money.

“Young & Free is the perfect fit for our culture,” said Texas Dow Channel Integration Manager Trey Reeme. “As soon as Tim mentioned that he’s licensing it in the United States, I immediately knew that the success Common Wealth had was not unique to them. There is nothing like Young & Free here, and it sets the bar not just in financial services but in the use of social media to engage new members and have conversations with Gen Y.”

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