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On Site Coverage: Economist Argues Now Is Good Time For CU Growth

FORT LAUDERDALE, Fla. -- A consulting economist advised credit union card executives that now is an ideal time to make inroads with banking customers.

By David Morrison | Updated on May 15, 2008

FORT LAUDERDALE, Fla. — A consulting economist advised credit union card executives that now is an ideal time to make inroads with banking customers.

“Most banks are more worried about their capital positions now than they are about holding on to their customers,” Dr. Donald Ratajczak, a retired consulting economist and economist with the Morgan Keegan investment firm told credit union card executives attending Card Services For Credit Unions annual conference. “But you have to offer them some business, something more than giving them another savings vehicle and a car loan. You need to offer them something distinctive that banks cannot or will not.”

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