WISCONSIN DELLS, Wis. — CUNA's "tell your story" campaign on community outreach has taken on a new down-home flavor this month with Wisconsin credit union executives providing their stories in videos and film clip interviews posted on a new Web site www.cudifference.org.
Using hand-held camcorders, a team of staffers from the Wisconsin Credit Union League conducted both on-site visits to CUs across the state and at last week's annual convention here to record testimonial, off-the-cuff "real stories" of how CUs have provided financial aid and loans to needy members.
League officials said they found many CU executives "still had misconceptions" about what the National Credit Union Foundation's REAL Solutions program actually means "or how they could benefit by being recognized as a REAL Solutions credit union."
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