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PSCU Hires Football Coach To Shed 'Norlarco' Image

FORT COLLINS, Colo. -- A popular 70-year-old football coach, fired from his college job last fall after some losing seasons is the new "Norlarco" face in Fort Collins at Public Service Credit Union.

By Jim Rubenstein | Updated on May 14, 2008

FORT COLLINS, Colo. — A popular 70-year-old football coach, fired from his college job last fall after some losing seasons is the new “Norlarco” face in Fort Collins at Public Service Credit Union.

“This is great to be out in the community interacting with people and involved with helping to motivate young people, ” declared Sonny Lubick, hired a month ago by Public Service CU as vice president of community outreach and public relations with offices in a branch of Public Service CU. The facility is a former office of the now defunct Norlarco CU, taken over by Public Service CU in February under an NCUA purchase & assumption deal.

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