ANN ARBOR, Mich. — Credit unions and banks are leading the wayamong financial services operators, at least when it comes toconsumer satisfaction.
That's according to the 2008 ForeSee Results/Forbes.com OnlineFinancial Services Study, which compares satisfaction among bankand credit union, credit card and investment Web sites, based onresponses from 1,600 people polled online during the first threemonths of 2008.
The results were assessed using an index based on the Universityof Michigan's widely used American Customer Satisfaction Index forassessing the quality of goods and services available in the UnitedStates.
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