INDIANAPOLIS — The focus of this year's Marketing Association of Credit Union's Annual Conference and Awards Ceremony, to be held in Newport Beach, Calif., May 21-23, 2008, will be encouraging attendees to learn, connect and achieve.
The conference will kick off with a keynote session entitled, "Girl Power! Effectively Marketing to Today's Female Consumers," presented by Jason Dias, a popular MAC presenter.
Other featured sessions include; "Driving Performance Through Member Loyalty," led by Bill Handel of Raddon Financial Group; "Social Web Marketing for CUs," from Tony Mannor, president of Andermahr & Co.; and "Getting Them…Keeping Them–Driving Member Retention Through Partnerships," led by Becky McCrary, a member services expert.
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The event will also feature the annual awards ceremony, an exhibition area show-casing products and services from the industry's leading companies and vendors, a first-time attendee reception to welcome those new to the event, and an hospitality room with live entertainment.
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