VANCOUVER, Wash. — Whether it's assessing the latest technology trend in credit union land or keeping up with the action at a Division 1 college basketball game, Jim Morrell knows which way the ball is bouncing.

And he knows the value of team play. Besides leading a tightly knit team of veteran IT specialists as senior vice president of support services at iQ Credit Union in Vancouver, Morrell is a long-time member of the CUNA Technology Council who also has become deeply involved in credit union innovation with the Filene Research Institute's i3 program.

All this and more is the reason Morrell is the 2008 Credit Union Times Information Technology Executive of the Year.

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