WASHINGTON, D.C. — CUAnalyzer, the Internet-based financialperformance analysis tool for the credit union industry developedby Callahan & Associates here provides individualized analysisof credit unions' mortgage operations, including graphs and chartsthat allow for a comprehensive overview of a CU's mortgage lendingas compared to a defined peer group.

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There are six graphs in the packet including: Growth of RealEstate Originations, Real Estate Loan Penetration, and Total RealEstate Servicing Portfolio, said Callahan's. “Creating culture ofdata awareness within the credit union industry is key tounderstanding performance metrics and driving member value,” saidChip Filson, president of Callahan & Associates, Inc., “With aculture of data awareness, a platform for discussion is created,statistics can be used to track execution, and comparisons canbecome much better attuned to external realities. Using the rightdata is not the end point, but rather the foundation for creating aperformance culture,” Filson said.

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CUAnalyzer will help a credit union understand its mortgageperformance versus peers by providing detail on the credit union'smortgage package. Subprime mortgage issues continue to plague thenation's largest banks and most prominent mortgage lenders. Becauseof credit issues and liquidity challenges, 40% of domestic banksare tightening mortgage lending standards according to the FederalReserve.

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Credit unions remain active mortgage lenders as competitors pullback. As a result, credit unions' share of the mortgage marketthrough the first nine months of the year has risen to 2.4% percentfrom 1.9% in 2006, said Callahan's. This is the highest share evercaptured by credit unions. For more information, visitwww.CreditUnions.com.

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