Search
 

Membership No Requirement in CU Car Giveaway

In a marketing promotion highlighting "the credit union difference," the $109 million Mutual 1st Federal Credit Union is giving away a $22,000 Mini Cooper sports car this October with one special twist: the winner need not be a member or even sign up for membership.

By Jim Rubenstein | Updated on August 03, 2007

OMAHA, Neb. — In a marketing promotion highlighting “the credit union difference,” the $109 million Mutual 1st Federal Credit Union is giving away a $22,000 Mini Cooper sports car this October with one special twist: the winner need not be a member or even sign up for membership.

“This approach is a first for us but we felt it was a unique way to get the public’s attention to let them know that Mutual 1st is a different option for their banking needs,” said a CU spokeswoman.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.

Already have an account?

Dig Deeper

 

Recommended Stories

Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2023 ALM Global, LLC. All Rights Reserved.