ATLANTA -- Delta Community Credit Union's official weeklong grand opening of its Peachtree City branch has been a hit with area residents.
A 2,000 square-foot atrium connects the 14,000 square-foot branch to a 39,000 square-foot office building where several of the credit union's departments are housed.
"Our membership base is very strong in Fayette County, and we're delighted to increase our presence here with our third location in the county and second site in Peachtree City," said Delta Community CU President/CEO Rick Foley. "We look forward to providing the citizens of Fayette County our exceptional brand of member service, which focuses on the best in financial products and services."
Other speakers at a ribbon cutting event included Lacie Banks, branch manager; Mark Gray, with the Chamber of Commerce; and State Senator Ronnie Chance.
Delta Community CU tapped engaged Atlanta-based LEVEL5 to develop a retail delivery strategy that best positions it to serve existing and potential members in the Atlanta area. Sky Design, a subsidiary of ASD, one of the professional groups on the LEVEL5 team, is responsible for the credit union's retail merchandising and developed the new graphics and branding identity for the Delta Community CU branch prototype.
The unique design of this branch and other recent ones has everyone buzzing. Recently the credit union received a Diamond award from the CUNA Marketing and Business Development Council in the Retail Merchandising category for the interior design of its new branches.
"The interior retail merchandising has been integral to the ambiance that is unique to the four new community branches that Delta Community built in 2006 and 2007," said Delta Community CU Vice President of Marketing Mary Olson. "The design for our new branches is quite open and inviting and has been well-received by members."
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