CINCINNATI — A handful of credit unions are prepping to pilot a new prepaid card program through Shared Resource Technology Group, a CUSO founded by three Ohio credit unions.
The credit unions will test the card beginning in late August or early September, according to Brad Keiser, executive vice president of electronic services at SRTG. By the end of the year, the 60-page business plan calls for an additional dozen credit unions to have the card in place.
"Between 10% and 20% of checking account applicants are being turned down," Keiser said. "The first piece of the puzzle is [for credit unions] to have the ability not to say 'no.'"
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
- Exclusive discounts on ALM and CU Times events.
- Access to other award-winning ALM websites including Law.com and GlobeSt.com.
Already have an account? Sign In
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
