MONMOUTH JUNCTION, N.J. – There is a new marketing director at New Jersey Gateway Federal Credit Union and her name is Patricia Darcey. With the recent granting of a community charter expanding the credit union’s field of membership Darcey’s appointment comes at the right time. Darcey is a veteran copywriter and financial services marketer who began her career in 1980 as marketing officer with National Community Bank, Maywood (now The Bank of New York). She remained in that post for more than nine years, after which she – along with her husband, Thomas – founded Darcey & Darcey Advertising and Public Relations in Riverdale. She served as partner and creative director for 17 years, writing, developing and overseeing the marketing programs for many financial institutions in New Jersey and New York. She sold the agency in 2004. A third-year undergraduate student at Ramapo College’s School of Communication in Mahwah, N.J., Darcey has taught the fundamentals of advertising and writing effective advertising copy to fourth, fifth, and sixth grade students at the Gifted and Talented School in Glen Rock.

Complete your profile to continue reading and get FREE access to, part of your ALM digital membership.

Your access to unlimited content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including and

Already have an account?

Dig Deeper


Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including and

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2023 ALM Global, LLC. All Rights Reserved.