X

Thank you for sharing!

Your article was successfully shared with the contacts you provided.

CHARLOTTE, N.C. – With these ads Charlotte Metro Credit Union is hoping a disguise will help to get some kids’ attention. The quirky awareness campaign focuses on how any teen or child can take advantage of credit unions-even bankers’ kids. The “Next Generation” ads start running this month in My School Rocks (www.myschoolrocks.com), Parent/Teacher Quarterly and Charlotte Parent Magazine. Kids ads will be featured in the four-color magazine My School Rocks and tabloid-sized Parent/Teacher Quarterly, which head home with some 60,000 area elementary school students via “bookbag express” and are included in Chamber and real estate relocation/welcome kits. Ads with a teen slant will be found in the monthly four-color tabloid size Charlotte Parent Magazine, which is in every sports center, karate school, daycare and YMCA in greater Charlotte. The spots are also slated to run in the “summer camps” edition of the Charlotte Observer and smaller local papers around Charlotte. In branch promotions include posters and tee shirts.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.

Already have an account?

Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2021 ALM Media Properties, LLC. All Rights Reserved.