Taunton FCU Partnership Hits Sales Goal

TAUNTON, Mass. – Talk about getting a jump on resolutions. In less than two years Church Green Insurance Agency, which offers credit union members group discounts on insurance plans has already reached its target one million in sales -in less than two years. Formed when Taunton Federal Credit Union and Farrell Backlund Insurance Agency joined forces, Church Green Insurance will move to a new wing of the $66 million credit union’s main building, which is currently under construction. Topping the list of most commonly sold policies are auto and mobile home coverage. The partnership’s mutually beneficial success has been credited to a combination of a need for one-stop shopping, name recognition and aggressive marketing techniques including constant lobby promotions, staffers wearing CGI shirts and proactively visiting SEGs. TFCU is now looking into offering tax preparations services and small local business loans in the future. Also on tap are such new insurance service offerings as identity fraud coverage.