<p>”It’s the transactional element of checking accounts that keeps them the primary determinant of a consumer’s PFI. Unlike the share accounts, the checking account is the one where money is constantly going in and out of. It’s the one consumers monitor.” – Tim Smith, director of credit union strategic marketing, Harland Financial Services. “I didn’t have a heck of a lot of respect for what they were doing…It didn’t impress me very much.” – CUNA Chairman Barry Jolette, president and CEO of San Mateo Credit Union in California, on CUNA’s activities and organization prior to the Renewal process. “We will not be bank-like in appearance or function.” -</p> <p>Whitefish Credit Union CEO Charles Abell on the CU’s approach to its products and services menu.</p>

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.

Already have an account?


Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2023 ALM Global, LLC. All Rights Reserved.