News

PALO ALTO, Calif. - Stanford FCU has shored up a reputation among its members for offering mortgages and auto loans and creating high-tech electronic delivery systems for their convenience. Having reached that point, says SFCU CFO Mark Lovewell, "Now is the time for us to put the frosting on the...

PORTLAND, Ore. - In a span of a week Northwest Corporate CU's new business CUSO has done its first deal and has netted its first corporate CU partner. That may speak to just how in demand business services are among CUs. Over the last year, the rallying cry in the...

The ATM fraud that hit Municipal CU is just one of many. But who is liable when fraud emanates from the ATM? See story page 10.

No matter how you slice it the more knowledge credit unions have on members the easier it is to plan out a marketing strategy. Check out the special report on pages 18 and 19 for the latest offerings that help credit unions figure out just who they are serving.

MADISON, Wis. - Target marketing is hot this year and MEMBERS Marketing Source, a division of CUNA Mutual Group, has launched its latest offering-the Member Profile Analysis. MPA provides a profile of credit union membership by such factors as age, income, homeownership, marital and parental status and available home equity...

WEST PALM BEACH, Fla. - What you don't know about Generation X'ers could hurt your credit union's growth. "The biggest myth is that there are more baby boomers than Generation X'ers," said Neighborhood Credit Union Vice President of Marketing Mark Arnold. "Generation X'ers consist of anyone born between 1961 and...