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Join CU Times Editor-in-Chief Michael Ogden inside the PRO studio for an exclusive newsroom discussion on July 24 at 2 p.m. EST as we dig into the evolving role of credit union branches in today’s rapidly changing financial landscape.

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Are branches still central to member service, or are digital channels now driving the future? How are credit unions balancing in-person experiences with digital transformation? What does branch optimization look like in 2025 and beyond?

Michael will be joined by credit union branch experts who are navigating these challenges firsthand. Together, we’ll explore:

  • Current trends in branch growth, consolidation, and redesign
  • How member expectations are shaping branch strategies
  • Innovations in branch technology and staffing models
  • Lessons from credit unions that are expanding, downsizing, or reimagining their branch networks

This is exclusive to CU Times PRO members, so register now to join the conversation and get a clearer view of where the industry is pruning and growing the branch network.

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Michael Ogden

Editor-in-Chief at CU Times. To connect, email at [email protected]. As Editor-in-Chief of CU Times since 2016, Michael Ogden has led the editorial team in all aspects of content strategy and execution, including the creation of the publication’s exclusive and proprietary research database of the credit union industry’s economic landscape. Under Michael’s leadership, CU Times has successfully shifted to an all-digital editorial product with new focuses on the payments, fraud, lending and regulatory beats. Most recently, he introduced a data-focused editorial product for subscribers that breaks down credit union issues into hard data, allowing for a deeper and more factual narrative for readers. In 2024, he launched the "Shared Accounts With CU Times" podcast, which offers a fresh, inside-the-newsroom perspective through interviews with leaders from the credit union industry and the regulatory world. He dives into pressing credit union issues, while revealing the personalities working behind-the-scenes to push the credit union world forward. His background includes years as a radio and TV anchor/reporter and a public relations and digital/social media manager, where he covered the food and music industries, as well as cooperatives and credit unions. Over the years, he has launched numerous exclusive video and podcast series, including a successful series of interactive backstage interviews with musicians at music festivals, showcasing his social media and live streaming production skills.