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WEST
The $2.3 billion, Bremerton, Wash.-based Kitsap Credit Union announced one promotion and two new hires.
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Eric Crabtree was promoted to SVP/chief digital experience officer. In his new role, Crabtree will lead the credit union’s digital strategy across all member touch points, overseeing both the vice president of operations and the vice president of digital innovation. Most recently, he served as chief digital strategist for Kitsap. Crabtree has executive experience across global financial and technology institutions, as well as a deep expertise in digital innovation and service excellence.
The $1.1 billion, Los Angeles-based University Credit Union hired Jeremy Calva as CFO. Calva brings 25 years of experience in financial services and a specialty in strategic planning, financial management and risk mitigation. Most recently, he served as SVP/chief risk officer for Rivermark Credit Union ($3.3 billion, Oregon City, Ore.). Throughout his career, he has held various senior leadership roles within the industry including CFO, chief strategy officer, and chief compliance and administrative officer. Calva is a Certified Public Accountant and certified in financial forensics, and graduated from the Western CUNA School of Management.
EAST
The $3 billion, Virginia Beach, Va.-based Chartway Credit Union hired Russ Cronin as SVP of financial strategy and accounting. In his new position, Cronin will play a critical role in shaping and executing the credit union’s financial strategy. He will also oversee finance and accounting functions, providing strategic direction that ensures financial stability, operational efficiency, compliance and long-term growth. Cronin previously held leadership roles at several financial institutions, including State Street Bank, National City Bank, Capital One, Crestar (now Truist), and most recently, Adirondack Regional Federal Credit Union ($82.8 million, Tupper Lake, N.Y.).
The $2.7 billion, Rome, N.Y.-based AmeriCU Credit Union promoted Shaela Long to financial center manager of its newest financial center located at 722 West Broadway in Fulton, N.Y. Shaela has nearly a decade of experience in banking, beginning as a teller and advancing to leadership roles in the financial industry. She joined AmeriCU in June 2024 as an assistant manager.
MIDWEST
Chief Human Resource Officer Aisha Allen and COO Jessica Bing, both with the $1.4 billion, Columbus, Ohio-based Telhio Credit Union, were recognized by Mahogany Columbus Magazine as part of Central Ohio’s 2025 Class of Extraordinary Women. Mahogany Columbus Magazine, a publication dedicated to highlighting the inspiring stories of executives of color, held a release event for the April issue on Tuesday, April 22, at the Center of Science and Industry (COSI) in Columbus.
Bing has more than 18 years of experience in the banking industry, beginning as a bank teller. In her current role at Telhio, she oversees multiple departments and plays a crucial role in shaping the credit union’s future.
Allen’s experience encompasses organizational development, executive coaching, human resources management, talent management, business process consulting and program management. She joined Telhio in October 2023 and assumed the additional position of chief of staff to the CEO. Her current role largely focuses on project management and operational procedures within Telhio to support business retention and growth, alongside employee recruitment, talent management, performance management and culture.
SOUTH
The $4.5 billion, Warner Robins, Ga.-based Robins Financial Credit Union promoted Alise Gumm to member engagement manager. Gumm has been with Robins Financial for nearly a decade, starting as a member service representative in 2015 and most recently serving as the branch manager of the Russell Parkway location in Warner Robins. In her new role, her top priorities will include enhancing internal collaboration, evaluating products and services to better support members, and fostering an inclusive environment where team feedback and innovation are celebrated. Before joining the credit union, Gumm served as a manager at Publix.
The $4.2 billion, Biloxi, Miss.-based Keesler Federal Credit Union announced one promotion and one new hire.
Susan Peyret was promoted to CFO after serving as interim chief and vice president of finance since joining Keesler Federal a year ago. Peyret played a key role in performing due diligence ahead of Keesler Federal’s decision to merge with Jefferson Financial Federal Credit Union of Metairie, La., which is set to finalize in early 2026.
LEAGUES
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