Signage displaying Chartway's logo at NSU's William "Dick" Price Stadium. (Credit/Chartway CU)
The $2.8 billion Chartway Credit Union in Virginia Beach, Va., demonstrated its commitment to supporting the African American community in the Hampton Roads region of Virginia Thursday when it announced a new partnership with Norfolk State University (NSU) – the largest Historically Black College and University (HBCU) in the state.
As the sponsor of NSU's athletics program for the 2024-2025 season, Chartway's name and brand will have a prominent presence at various NSU sports venues, including William "Dick" Price Stadium and the Joseph G. Echols Memorial Hall, Chartway said.
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According to Chartway, the partnership represents an expansion of its multicultural journey that began last fall when it received its Juntos Avanzamos designation from Inclusiv. What's more, the credit union said "the relationship it is building with NSU around its athletics program is a catalyst to help young African American men and women gain financial knowledge so they can lead a financially empowered life."
"Norfolk State University holds a distinguished position as a historically black college with a profound impact on the local community," Melissa Cade, Chartway's chief retail officer, said. "Chartway recognizes the importance of this institution and its role in fostering growth and opportunity for African American students and residents in the region, so we are honored to partner with NSU athletics as part of our multicultural journey. Through our combined efforts, we will empower our youth in the area of financial wellness and further our reach into the Black community."
Clifford Porter, Jr., vice president for university advancement at NSU, added, "Norfolk State University is pleased to be a part of this progressive partnership with Chartway Credit Union. Our collaboration will benefit our students, faculty, staff and alumni in ways that will enhance their quality of life for years to come. As a Historically Black College and University, Norfolk State has its origins in creating avenues for the social mobility of people of color in Hampton Roads and beyond. Today, our focus is broader but remains true to that original mission. Our friends at Chartway join us in this effort, and we look forward to the years of progress."
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Natasha Chilingerian
Natasha Chilingerian has been immersed in the credit union industry for over a decade. She first joined CU Times in 2011 as a freelance writer, and following a two-year hiatus from 2013-2015, during which time she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union), she re-joined the CU Times team full-time as managing editor. She was promoted to executive editor in 2019. In the earlier days of her career, Chilingerian focused on news and lifestyle journalism, serving as a writer and editor for numerous regional publications in Oregon, Louisiana, South Carolina and the San Francisco Bay Area. In addition, she holds experience in marketing copywriting for companies in the finance and technology space. At CU Times, she covers People and Community news, cybersecurity, fintech partnerships, marketing, workplace culture, leadership, DEI, branch strategies, digital banking and more. She currently works remotely and splits her time between Southern California and Portland, Ore.
