New logo for Embold CU.
Originally named for the single Oregon county it served, Clackamas Federal Credit Union began shopping for a new moniker after expanding its service area into five additional neighboring counties in August 2021. This week, the credit union announced it had chosen a name, Embold Credit Union, which became official on Wednesday.
The credit union opened in 1957 to serve residents of Clackamas County, which sits just south of Multnomah County – home to Portland, Ore. – and has a population of 422,537, according to 2021 U.S. Census Bureau data. Membership is now open to people in Multnomah as well as Marion, Polk, Washington and Yamhill Counties, which contain a combined population of approximately 1.9 million as of 2021.
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Natasha Chilingerian
Natasha Chilingerian has been immersed in the credit union industry for over a decade. She first joined CU Times in 2011 as a freelance writer, and following a two-year hiatus from 2013-2015, during which time she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union), she re-joined the CU Times team full-time as managing editor. She was promoted to executive editor in 2019. In the earlier days of her career, Chilingerian focused on news and lifestyle journalism, serving as a writer and editor for numerous regional publications in Oregon, Louisiana, South Carolina and the San Francisco Bay Area. In addition, she holds experience in marketing copywriting for companies in the finance and technology space. At CU Times, she covers People and Community news, cybersecurity, fintech partnerships, marketing, workplace culture, leadership, DEI, branch strategies, digital banking and more. She currently works remotely and splits her time between Southern California and Portland, Ore.
