3 Strategies to Unlock CU Growth by Extending Digital Capabilities


Date: Tuesday, December 6, 2022

Time: 2pm EST | 11 am PST

[Also available for free, on-demand viewing for all registrants starting on 12/7/2022]

Cost: Complimentary

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It’s no secret that members increasingly prefer to bank via digital channels. While many credit unions have made tremendous strides in their digital transformation to accommodate these preferences, most institutions have narrowly focused their efforts. In this webcast, we’ll explore three growth strategies for credit unions to capitalize on by extending their digital capabilities.

Join this webcast to hear Bankjoy explain how credit unions can tap into a $5.2 trillion opportunity serving SMBs. You will hear from Cloudexa on how to improve your daily ATM operations, and Total Expert will outline how to increase wallet share by delivering the perfect member experience through intelligence and data. You will learn how to:  

  • Digitize the member journey to win more SMB clients
  • Create a flawless member journey to increase wallet share
  • Nurture member relationships for sustained, long-term growth
  • Achieve efficiency, cost savings, and improve security and compliance

REGISTER NOW! (Not able to attend? We recommend you STILL REGISTER – you will receive an email with how to access the recording of the event)


Anne Legg  (Moderator)| Founder & CEO | Thrive

Anne Legg is a recognized, award-winning industry expert, author, educator, member-centric data strategist who holds an MBA thesis on the credit union business model. She is the author of Big Data/Big Climb: A credit union playbook for leveraging data and talent to achieve revolutionary member relationships. She is the founder and CEO of THRIVE Strategic Services where she has guided over 600 credit union leaders on a mission to simplify their data transformation and identify new revenue sources, lessen member friction and increase talent productivity to truly change member lives. 

Samantha Thielen | Team Lead, Sales Engineering | Total Expert

As a Sales Engineer, Samantha works directly with customers and prospects in banking & credit unions, demonstrating how to build strategies to engage, retain, and deepen wallet share using the Total Expert platform.

Mike Duncan | Co-Founder & CEO | Bankjoy

Michael Duncan is the co-founder and CEO of Bankjoy, a digital banking startup backed by Y Combinator, Bessemer Venture Partners, and SoftBank. Before starting Bankjoy, Mike developed banking and payments software for non-profits, state and local governments, and Fortune 500 companies. Mike studied computer science at Kettering University in Flint, Michigan.

Jan-Maarten van Dongen | Senior Manager | ESQ-Cloudexa

Jan-Maarten van Dongen, Senior Manager of ESQ-Cloudexa, is a widely recognized expert in ATM Management, IT Service Management, and Enterprise Management software.

He joined ESQ-Cloudexa to bring technical vision and drive the company’s SaaS solutions, offered by Cloudexa, as the complete ATM and banking devices management, data management, and cash forecasting service.

Jan Maarten served as CTO at Prolin, CTO at BMC Software, and was a Distinguished Technologist at Hewlett-Packard, where he worked as CTO for HP Software and the OpenView Software Business Unit (OVBU). Jan Maarten holds a BS in Electronics from the University of Delft, The Netherlands.