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The $1.5 billion Suffolk Federal Credit Union based in Medford, N.Y., announced the launch of its own insurance agency – structured as a CUSO wholly-owned by the credit union and developed with partner Insuritas – on Wednesday.

The East Windsor, Conn.-based Insuritas, a full-service digital insurance agency platform provider, works with financial institutions to implement an online platform where customers or members can shop for products from white-labeled insurance agencies, all from a website showcasing the financial institution’s brand. It also enables financial institution clients to target customers or members with personalized insurance offers due to their ability to leverage Insuritas’ proprietary data-mining techniques and integrations with a wide range of providers, according to the announcement.

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Natasha Chilingerian

Natasha has served as an editor for CU Times since March 2015. She also served as a communications specialist for Xceed Financial Credit Union (now Kinecta FCU) in Los Angeles from 2013-2015, and as a CU Times freelancer from 2011-2013. She has been a professional writer for more than 16 years, specializing in news and lifestyle journalism as well as marketing copywriting for companies in the finance and technology space.

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