The SAP Center in San Jose. The SAP Center in San Jose. Source: Adobe Stock

After forming in 2020 and having its inaugural season pushed back by two years due to the pandemic, the Bay Area Panthers, an Indoor Football League team in San Jose, Calif., is finally ready to play – and a local credit union will be by its side as presenting sponsor.

The $2 billion, San Jose-based Meriwest Credit Union announced Wednesday it had signed a multi-year deal to become the Panthers’ presenting sponsor, starting with the team’s 2022 season kickoff game on March 21 against the San Diego Strike Force at San Jose’s SAP Center arena. The Walnut Creek, Calif.-based PIVOT, a full-service marketing and sponsorship agency, was hired to broker the sponsorship agreement, Meriwest said.

Complete your profile to continue reading and get FREE access to, part of your ALM digital membership.

Your access to unlimited content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including and

Already have an account?

Natasha Chilingerian

Natasha Chilingerian has worked in the credit union space for over a decade. She joined CU Times as managing editor in 2015 and was promoted to executive editor in 2019. Before that, she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union) in Los Angeles from 2013-2015, and as a CU Times freelancer from 2011-2013. She has been a professional writer and editor for more than 17 years, specializing in news and lifestyle journalism as well as marketing copywriting for companies in the finance and technology space.

More from this author

Dig Deeper


Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including and

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2022 ALM Global, LLC. All Rights Reserved.